Chief Marketing Officer
Yvonne Choi has over 18 years of experience in global brand development, commercial sales and marketing from brand-led companies. At Skilled Management, she leads in brand development, communications and sales and marketing for the company and their portfolio of senior living facilities.
Prior to Skilled, Yvonne served as Co-Founder and Chief Marketing Officer at Mogul, Cachet and Red Lion where she worked with owners, franchisees and partners to build enduring brand, grow top line revenues, and build customer loyalty. She brings an entrepreneurial, start-up mindset to her initiatives, enabling her to launch ideas quickly while effectively measuring and monitoring results.
Yvonne began her career in hospitality as a front-line worker in restaurants while attending university. Shortly after graduation, she joined Corcoran Group, where she collaborated with owners, developers and architects to build, market and sell luxury residences in New York City.
Yvonne holds a double degree in Marketing and Business Management from New York University Stern School of Business, as well as a Master’s in Technology from Georgetown University. In 2019, she was recognized as one of the Top 50 Outstanding Asian Americans in Business by the Asian American Business Development Center. She also serves as a board member for the Coalition for Asian American Children and Families (CACF).
In her leisure time, Yvonne enjoys running and has successfully completed two marathons in Los Angeles and Chicago. She also enjoys cooking for friends and family.